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ROUKA WOMAN
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ROUKA WOMAN
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ORIGINS IN KERALA
THE ROUKA SAREE
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ROUKA WOMAN
HYMN
KASAVU OF TODAY
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ORIGINS IN KERALA
THE ROUKA SAREE
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ROUKA WOMAN
HYMN
KASAVU OF TODAY
ROUKA BY THE METRE
ORIGINS IN KERALA
THE ROUKA SAREE
EVERY INCH OF FABRIC
Press
My account
Contact
Menu
About
Shop
ROUKA WOMAN
HYMN
KASAVU OF TODAY
ROUKA BY THE METRE
ORIGINS IN KERALA
THE ROUKA SAREE
EVERY INCH OF FABRIC
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My account
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ROUKA WOMAN
Meaning 'Bodice' in malayalam and 'Corridor' in Japanese, Rouka stands for the products that connect the weaver with the wearer through design and narratives to create sustainable fashion that is crafted with love
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HYMN
The answer to the prayers of the man who loves to dress.
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KASAVU OF TODAY
Traditional Kasavu sarees of Kerala designed with a contemporary tweak.
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ROUKA BY THE METRE
If you wish to stitch your own clothes, we have some quirky fabrics for you.
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ORIGINS IN KERALA
Contemporary apparel made in Kerala co-created with local handloom weavers.
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THE ROUKA SAREE
Sarees that start a conversation. Sarees that say stories like we do.
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#PEOPLEOFROUKA
We love our people and how they wear their ROUKA.
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EVERY INCH OF FABRIC
Sustainable initiatives from us that create beautiful products based on our zero-waste policy.
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